How Brick Me was able to generate $120K in revenue
within 88 days using Digital Champ.

Learn how Brick Me leveraged Digital Champ to create a continuous flow of new creative tests – without writing a single creative brief, creating
additional content, or hiring outside creators/influencers.

Book A Free Growth Call

7 Days

Avg. Creative Turnaround Time

136 Unique Ads Launched

$20k

Investment Into Digital Champ

About

Founded in 2020, Brick Me transforms your photos into custom brick mosaics through a simple and creative design app. The platform removes complexity by letting you create your mosaic easily and order it as a full kit with parts and instructions. Born during the pandemic,
Brick Me was built to make creativity fun, accessible and genuinely enjoyable. The brand stands for being fun, creative and responsible while helping people turn their favourite memories into something they can build and cherish.

THE CHALLENGE

Brick Me needed NEW

creatives... FAST.

Before partnering with Digital Champ, Brick Me faced several critical hurdles in their advertising strategy:
They were stuck in a cycle of holiday-dependent sales and creative burnout. They needed a way to maintain momentum year-round without constantly scrambling for new ad ideas.

Heavily reliant on holiday season sales with significant revenue drops in off-peak periods.

Ad creation was reactive and inconsistent, leading to creative team burnout.

No systematic way to test or understand what made successful ads work.

Limited ability to reach new customer segments outside of traditional gift-giving periods.

THE SOLUTION

Digital Champ implemented a systematic approach to transform Brick Me's creative strategy:

Their key challenges included:

Established a structured testing framework to analyze and understand ad performance

Developed multiple creative angles targeting different buyer personas

Created a sustainable content pipeline by repurposing existing assets in new ways

Implemented systematic A/B testing of hooks and formats

Built a library of proven creative formulas that could be replicated and scaled

THE RESULTS

Through their partnership with Digital Champ, Brick Me achieved:

Their key challenges included:

$120K in revenue over 88 days

3x increase in non-holiday season revenue

Established framework for consistent creative testing

Expanded customer base across 5 new buyer personas

Our Strategy

A Multi-Faceted Approach to Creative Testing

Developed a comprehensive content matrix targeting different emotional triggers and customer pain points Implemented weekly creative testing cycles with rapid iteration based on performance data Created multiple variations of successful ads to identify key performance drivers Established a systematic approach to scaling winning creative concepts Built a library of proven hooks and angles for consistent performance