Who we are?
All Your Performance Marketing Needs. One Simple Plan.
Ankit Goyal
Head of Client Success, Digital Champ
Ankit Goyal is the mind behind Digital Champ’s Creatives Platform. This system is built from years of observing how brands succeed only when creative, data and performance work together. With more than 14 years of experience leading multi-brand portfolios across eCommerce, fintech and real estate, he transforms paid media insights into content frameworks that consistently convert. At Digital Champ, he ensures every creative is purposeful, testable and aligned with the full funnel.
His signature line:
“Creatives should not be made to look good, they should be made to perform.”
Who we are?
All Your Performance Marketing Needs. One Simple Plan.
Nibha Gupta
Founder & Performance Marketing Lead
Nibha Gupta is the founder of Digital Champ and the driving force behind the agency’s growth, creative direction and performance strategy.
With 8 years of experience across global retail and eCommerce, she builds content systems, campaign narratives and marketing frameworks designed to scale brands profitably. She spent 5 years at Accent Group - Skechers, Vans, Platypus, Hype, managing large-scale paid media portfolios for leading footwear brands and shaping creative-testing frameworks that consistently delivered strong commercial outcomes. She brings together creative thinking, data-led insights and commercial clarity to shape strategies that drive consistent, measurable growth.
At Digital Champ, she leads the vision behind the Creative Platform from a strategy and storytelling perspective, ensuring every brand message is cohesive, impactful and built for conversion.
“If a creative cannot justify every dollar spent, it is not strategy.”

Nibha Gupta
Founder & Performance Marketing Lead

Ankit Goyal
Head of Client Success, Digital Champ